Van Houten

Van Houten background

Van Houten

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For nearly two centuries, the Van Houten brand has been dedicated to creating exceptional chocolate beverages enjoyed around the world.

The company’s history began in 1828, when Dutch inventor Coenraad Johannes van Houten developed a hydraulic press for cocoa beans, enabling the separation of cocoa butter from cocoa mass. This invention marked a true technological breakthrough of its time, laid the foundation for the modern chocolate industry, and introduced the world to the first genuine cocoa powder.

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In 1865, Van Houten was the first to package its cocoa powder in metal tins. At the end of the 19th century, food preservation itself became a global revolution, making it no surprise that cocoa powder in tins gained immense popularity by preserving freshness and the original aroma of cocoa.

Over time, the company introduced the cocoa alkalization process—famously known as the Dutch process—which significantly enhanced the taste, color, and solubility of cocoa powder. Remarkably, this technology is still used today with virtually no changes.

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Today, Van Houten is part of the Barry Callebaut Group, one of the world’s leading chocolate manufacturers. Its acquisition in 1998 did not diminish the brand’s identity; on the contrary, Van Houten benefited greatly from access to Barry Callebaut’s extensive resources and advanced technologies. Most importantly, the brand strengthened its specialization, focusing exclusively on cocoa and cocoa-based products for professional use.

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Van Houten operates in accordance with the Cocoa Horizons program, supporting improved cocoa quality, the development of farming communities, and environmentally responsible production practices.

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The brand’s portfolio includes cocoa powders, cocoa mass, and blends for hot and cold cocoa beverages. Van Houten products are distinguished by excellent solubility and a rich aroma. Cocoa formulations are specifically designed to pair harmoniously with all types of milk, including plant-based alternatives, making them an ideal choice for professional baristas, pastry chefs, and culinary professionals.

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As the exclusive representative and partner of Van Houten in Ukraine, Best Way Foods provides access to the brand’s full product range.

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Official distributor of the Van Houten brand in Ukraine | Best Way Foods